Tuesday, March 4, 2014

The Makeup Show L.A

The Makeup Show took place in Los Angeles California last weekend in the hub of the fashion and beauty district downtown. I also attended the blogger preview show organized for a small gathering of people involved in the industry.

For those who do not know what the makeup show is about, it is "the largest pro-driven event on the West Coast." It is a 2 day event “dedicated to artistry, community, inspiration and education.”  

The Makeup Show L.A featured over 75 beauty brands, 7 keynote speakers, 20 seminars, 8 hands-on workshops and 13 Artist Kit Building Sessions. A few of the brands at the show included: MAKE UP FOR EVER, Crown Brush, Temptu PRO, NARS,  Obsessive Compulsive Cosmetics, Smashbox, Ruby Makeup Academy, Pinnacle Cosmetics, The Power Group and On Makeup Magazine

This year I was given the wonderful opportunity to attend the show as a part of the Press.

Many brands showcased their new products and collections at the show. Makeup For Ever, which is a brand I love debuted their HD pressed powder and HD blush which I will review shortly.

Obsessive Compulsive Cosmetics also showcased their Plastic Passion collection for spring!

I had a great time hobnobbing with the owners and creators of some of the best beauty brands in the market. I was also introduced to many new companies and had fun experimenting with brilliant colors. By the time I left the show my arms were covered in gels, powders, creams and glitter!

Due to the excellent discounts it was a great time to shop, replenish professional kits and try new items. Although the booths were teeming with makeup enthusiasts I was able to network, meet some wonderful people and gather information from brand owners. I also found many new and innovative products I plan to try and review.

The seminars were great educational opportunities to learn the tricks of the trade from experts and stay up to date on all things beauty. I was also invited to attend an event by Obsessive Compulsive Cosmetics for the launch of their Plastic Passion collection but I had to fly back to Toronto before the event.

The women in L.A seem to share my obsession for makeup and even outside of The Makeup Show I engaged in some interesting makeup chat. I look forward to attending another Makeup Show in the future, it was skilfully organized and an enjoyable experience.

*Special thanks to: Melody O'Flaherty, James Vincent (Director of Artistry for the Makeup Show) and everyone else who worked on this event and made it possible.


  1. looks like an awesome event. Did you manage to haul on some goodies?

    1. I got a ton of goodies from the blogger preview show plus I purchased some and I bought some while in LA outside of the show. I will have lots of reviews coming up!

  2. Wow! Looks like a great show. I'm wondering what you tried while there, and what your favorite booth was?

    1. Hmm that is a hard one since the booths were all so good! I tried lots of glitter products, multi-use products like eye shadows that can be used as blush and lipstick by mixing them with other products. I loved the products by Gleam which is a highlight product used on Dancing With The Stars.

  3. Amazing opportunity, sounds like both a fun and educational experience. Would love to attend some day :) x


  4. What a wonderful opportunity!! I bet you were in heaven with all those new products. I can't wait to see your reviews from what you picked up. :)

  5. Congrats on the wonderful opportunity! :D Makeup HEAVEN! :D I would love to be able to go to such an awesome event, we had one last year, but it was sad haha :)))

  6. I would love to go to a similar event!
    I would leave exhausted and with no money!

    Thank you so much for clicking on my last post! Let me know whenever I can help you too.


  7. Erica! It looks as if you had a wonderful time! I would love the opportunity to go to one of these events. Sorry about the weather not working out for ya.

  8. Oh my god that is like a make up heaven.. thanks fr sharing Erica.. hv a nice day xo
    I would appreciate if u chk out my latest post too.. Thank u <3

  9. Ah what an amazing experience!!! To be honest, I'd never heard of the show, but it sounds like something I would thoroughly enjoy. Thanks for sharing!

  10. I've always wanted to go to a makeup show! I'd probably explode from seeing that much makeup in one place!! lol


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